Managing a business blog may seem like a simple case of having an idea and getting it onto the page, but the inspiration to write is often hard to come by. Unless you have a concrete brief on exactly what you need to write about, it can be tricky coming up with fresh ideas, especially…
Social media has been a game-changer within the world of marketing, and anyone worth their salt knows the value of a well-placed Facebook ad. However, many marketers have been slow on the uptake when it comes to blogging, feeling that there’s far less value in working with individuals in this manner. There are, nevertheless, many…